Monday, 26 June 2017

Identifying Bipolar Disorder: Early Detection and Treatment of Mental Ailments is Essential

Bipolar disorder can present itself as many different mental ailments. Among them are clinical depression, anxiety disorder, schizophrenia, ADD, and others. Many of these can be a secondary ailment to bipolar disorder, which is one reason why it is very beneficial to let the doctor know all the symptoms that one is experiencing. The mood swings that bipolar disorder patients may experience, also known as “episodes," can make this psychological disorder difficult to diagnose. The day one speaks to their doctor, the patient may have just experienced or be experiencing a depressive episode. Therefore, the feelings related to the doctor are those just experienced and the diagnosis is clinical depression. A couple weeks later, a manic episode may erupt and it is chalked up to needing more medication or ineffective dosage. In short, the episodic nature of bipolar disorder's symptoms can be deceptive, making it difficult to diagnose.

Bipolar Depression and "Episodes"

In bipolar disorder, three types of episodes may affect the patient:

  • Depressive Episodes - A depressive episode is exactly what it implies. Feeling depressed, blue, out of sorts on different levels. Feelings of helplessness and hopelessness are also common in depressive episode.
  • Hypomanic Episodes - Hypomanic episode are feelings of extreme irritability and aggravation. Sometimes women mistake these episodes as PMS symptoms, not even realizing that they sometimes happen out of the cycle. These episodes often contain anger and include yelling, cursing and saying hurtful things.
  • Hypermanic Episodes - A hypermanic episode often comes on the heels of a depressive or hypomanic episode and feels wonderful. It is almost like a natural “high,” with feeling of euphoria, excitement and productivity. One may feel like they can conquer the world. A diagnosed bipolar person can identify this episode and learns to make the best of it.

Diagnosis and Treatment of Bipolar Disorder

There are many various bipolar medications that we see everywhere, even on social media sites promoting their effectiveness and it may take a while to find the strength and combination that works. Medications can include antipsychotic drugs, anti-anxiety medication, and antidepressants, among others. And once the medications begin to work, a person suffering from bipolar disorder will finds him or herself in new place – a place of control. Feeling in control of emotions is a wonderful thing, particularly for a sufferer of bipolar disorder. But depending upon the severity of the condition, the feeling of wellness may be short lived by the onset of an “episode.” Nothing can fully eliminate the possibility of experiencing bipolar episodes, but the medication, in combination with therapy, helps to put them on a more even keel with shorter terms and lesser severity.

Gaining Control Over Bipolar Disorder

Some can ride out the episode easily without too many problems whereas others lose that sense of control to the episode, trying to fight it all the way through and becoming exhausted due to the mental duress. An ability to identify an episode helps immensely when it comes to how the bipolar episode is treated. A doctor's service may include prescription of additional medication that can be taken when experiencing an episode. Getting an early diagnosis as soon as possible is important so patients with bipolar disorder can recover and begin living a more fulfilling life. Gaining an understanding of the illness can help one regain control, while providing a better sense of well-being. In order to find a doctor that specializes in mental disorders, you need to have the best content references. This will help you have the best chance of an accurate diagnosis sooner, and be patient. It can take more than a year sometimes to find the medication or combination of medications that works best to treat bipolar disorder.

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Friday, 23 June 2017

4 Great Content Marketing Ideas For Your Addiction Treatment Center

Digital marketing trends have all but taken over the marketing sphere of the addiction treatment industry. Many centers are now ditching the old outbound marketing system of buying ads and email lists, pushing out press releases, while praying for leads. Instead they are turning to targeted content and inbound marketing. You should too! This new strategy focuses on crafting and distributing relevant and valuable content, such as ebooks, blogs, infographics and even videos, to attract and engage your target audience with the goal of driving profitable action. In truth, rehab centers can actually benefit from content marketing more than other industries, since most potential patients and their loved ones are searching for helpful answers to their questions about rehabilitation, addiction, treatment, and other polemic issues. If they’re looking for information, they might as well get them from you. Want to get started or redouble your current efforts? Here’s some ideas to consider:

1. Know your audience

Potential patients, their family and friends, and other experts in the industry will often constitute the target audience of an addiction treatment center. Knowing this will give you ideas on what information they will likely search for, which will in turn help you create the relevant content as needed. It could be a landing page, an eBook or a blog - the important thing is that the content is accurate, relevant and accessible.

2. Optimize content with keywords and links

After content creation comes the optimization - ideal usage of keywords and anchor texts for all contextual links. Keywords make your content searchable while links give the page a certain credibility. These days, high quality content with inbound links from other high ranking sites is what gets your website a top natural ranking.

3. Create content at regular intervals

Content marketing is an ongoing process so be sure to keep them coming at set periods. This is one of the best ways to boost your site’s ranking on search engines. It tells them that your site is still active and an authority on the subject matter. If your website is already at the top of the search results page, the posting fresh content regularly is a given way to maintain your position.

4. Practice strategic distribution

Now that you have your relevant and evergreen content, you’ll want to post them to various platforms across the web for a wider reach. For instance, videos, tagged images and memes are types of content that do well on social media. Blogs and How-To guides, can go on your site, while published whitepapers feature on online gazettes. Every content should have anchor texts with links that direct back to your website. This way you can get leads to your site.

We Know Content Marketing For Rehab And Detox Centers

Running an addiction marketing center can keep you busy for long enough to prevent you from executing the right content marketing strategy. We’re here to help! As a full-service digital marketing firm, we specialize in creating a powerful online presence for your rehab center to pull more leads and convert them. Contact us today by filling out our contact form and we’ll be sure to get back to you shortly. We would love to hear from you.  

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Wednesday, 21 June 2017

What’s Next For President Trump And The Drug Industry?

Regardless of what you think about President Trump's politics or his behavior, the fact is he is the President of the United States of America. If you live in our country and especially if you operate an addiction treatment facility you should pay attention.

President Trump is aiming to lighten regulatory procedures and red tape which often hamper innovation and keep drug prices high.

Here is what the article states-

In the early days of his administration, President Trump did not hesitate to bash the drug industry. But a draft of an executive order on drug prices appears to give the pharmaceutical industry much of what it has asked for — and no guarantee that costs to consumers will drop.

The draft, which The New York Times obtained on Tuesday, is light on specifics but clear on philosophy: Easing regulatory hurdles for the drug industry is the best way to get prices down.

The proposals identify some issues that have stoked public outrage — such as the high out-of-pocket costs for medicines — but it largely leaves the drug industry unscathed. In fact, the four-page document contains several proposals that have long been championed by the industry, including strengthening drugmakers’ monopoly power overseas and scaling back a federal program that requires pharmaceutical companies to give discounts to hospitals and clinics that serve low-income patients. Read the rest of the story here.

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